Business Day 3: Niche Research - Domain Registration

November 9, 2008 by CLDwealth
Filed under: My Business

A very good evening to you all. Yesterday I set myself some goals for today, but despite only achieving one of them I’ve made some great progress.

My first goal was to complete my keyword research for the fear of flying niche. I completed this task and then exceeded it. After fully analysing the niche by using the method Amy Bass teaches brilliantly at The Niche Blogger, I decided that it IS a niche I could do well with.

With my pretty extensive experience with and knowledge of all things related to flying, I can make a difference here. The keyword phrases I have researched do have competition - but not unbeatable competition. The majority of other sites in this niche appear to be run by airline pilots. Whereas pilots do have a lot to offer, it would be good to hear the flight attendant’s view. After all, we are the ones in the cabin with the passengers throughout the flight.

I’ve managed to find a domain name that’s available for a relatively highly searched for phrase. So, my new site will be ……. drumroll please ………. FlyingFear.net.

The domain name is NOT perfect, but is as close to it as I can get. The most popular domain extension is .com, but .net does pretty well too - with search engines and Internet users alike.

So, I’m now very excited. The research did take approx 3 hours (and there is more to come), but it was worth it. I now have a great domain name, and a chosen niche that I can really ‘get my teeth’ into.

I’ve sorted out my web hosting. Although I use HostGator.com, I also have a reseller account - where one day I plan to sell basic web hosting, or possibly give away with a membership site - and I’ve set up the domain name there. That was about 2 hours ago, so now I’m just waiting for the domain DNS settings to propogate the Internet…..

Sorry - techy talk there. I have learned some tech talk in the last year or so! The DNS settings basically point your domain to your web hosting account, so that when someone actually types in your domain name, they arrive at your site. Don’t ask me how it works, but that’s what it means!!

That should all be done by the time I crawl out of bed tomorrow morning, so then I can get to work on the site. My basic plan is to start by posting a one page article on the homepage, explaining what the site will be covering, and asking any visitors to post their main fears with regards to flying on the site - or to my email. I need to start researching what nervous flyers are really scared of, so that I can ensure I cover the topics that are important to them. Keyword research is only half the story - I need real hard facts.

Working in the industry I am in a prime position to research further. I’m sure any passenger that informs they are a nervous flyer will not mind me asking them a few questions as research for my new site. Good way to get some initial free advertising too.

So, that is what I have achieved today. I have registered my domain name, set up the hosting account, and started to plan the content for the site. I’ve even drafted some future article titles to post, based on the popular keyword searches.

I’m off to bed now though…….. One more quick thing, if any of you ever have any questions regarding what I’m doing, or talking about here, then feel free to ask. In fact, any Internet marketing question you have. If I do not know the answer, I’ll tell you where to go to find out. At the very least I can point you in the right direction.

Good night!

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